{"id":334,"date":"2024-11-21T19:10:36","date_gmt":"2024-11-22T00:10:36","guid":{"rendered":"https:\/\/msimulizicommunitynews.ca\/?p=334"},"modified":"2026-09-01T01:53:52","modified_gmt":"2026-09-01T05:53:52","slug":"dollarama-defends-its-turf-as-grocery-giants-enter-discount-market","status":"publish","type":"post","link":"https:\/\/msimulizicommunitynews.ca\/sw\/2024\/11\/21\/dollarama-defends-its-turf-as-grocery-giants-enter-discount-market\/","title":{"rendered":"Dollarama Defends Its Turf as Grocery Giants Enter Discount Market"},"content":{"rendered":"
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By KHALID MAGRAM<\/p>\n\n\n\n

Dollarama Inc.\u2018s food aisles may have expanded far beyond sweet treats or piles of gum by the checkout counter in recent years, but its chief executive maintains his company is \u201cnot in the grocery business,\u201d even if it\u2019s keeping an eye on the sector. \u201cIt\u2019s just one small part of our store,\u201dNeil Rossy told analysts in September telephone call, where he was questioned about the company\u2019s food merchandise and rivals playing in the same space. \u201cWe will keep an eye on all retailers\u2014like all retailers keep an eye on us\u2014to make sure that we\u2019re competitive and we understand what\u2019s out there.\u201d Over the last decade and as consumers have more recently sought deals, Dollarama\u2019s food merchandise has expanded to include bread and pantry staples like cereal, rice and pasta sold at prices on par or below supermarkets. However, the competition in the discount segment of the market Dollarama operates in intensified recently when the country\u2019s biggest grocery chain began piloting a new ultra-discount store. The No Name stores being tested by Loblaw Cos.Ltd. in Windsor,St. Catharines and Brockville, Ont., are billed as 20 percent cheaper than discount retail competitors including No Frills. The grocery giant is able to offer such cost savings by relying on a smaller store footprint, fewer chilled products and a hearty range of No Name merchandise. Though Rossy brushed off notions that his company is a supermarket challenger, grocers aren’t off his radar. \u201cAll retailers in Canada are realistic about the fact that everyone is everyone\u2019s competition on any given item or category,\u201dhe said. To cope,many Canadians have spent more time seeking deals, trading down to more affordable brands and for going small luxuries they would treat themselves to in better economic times.<\/p>","protected":false},"excerpt":{"rendered":"

By KHALID MAGRAM Dollarama Inc.\u2018s food aisles may have expanded far beyond sweet treats or piles of gum by the checkout counter in recent years,…<\/p>","protected":false},"author":137658691,"featured_media":351,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"advanced_seo_description":"","jetpack_seo_html_title":"","jetpack_seo_noindex":false,"jetpack_seo_schema_type":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":true,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[785243830,13493],"tags":[179,50415,278,13879,1508],"class_list":["post-334","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-ea-ca-business","category-latest","tag-business","tag-grocery-shopping","tag-lifestyle","tag-retail","tag-shopping"],"jetpack_publicize_connections":[],"jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pfZiHJ-5o","jetpack_featured_media_url":"https:\/\/msimulizicommunitynews.ca\/wp-content\/uploads\/2024\/11\/dollarama-at-yonge-and-wellesley-in-toronto-1-1.jpg","_links":{"self":[{"href":"https:\/\/msimulizicommunitynews.ca\/sw\/wp-json\/wp\/v2\/posts\/334","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/msimulizicommunitynews.ca\/sw\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/msimulizicommunitynews.ca\/sw\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/msimulizicommunitynews.ca\/sw\/wp-json\/wp\/v2\/users\/137658691"}],"replies":[{"embeddable":true,"href":"https:\/\/msimulizicommunitynews.ca\/sw\/wp-json\/wp\/v2\/comments?post=334"}],"version-history":[{"count":5,"href":"https:\/\/msimulizicommunitynews.ca\/sw\/wp-json\/wp\/v2\/posts\/334\/revisions"}],"predecessor-version":[{"id":3951,"href":"https:\/\/msimulizicommunitynews.ca\/sw\/wp-json\/wp\/v2\/posts\/334\/revisions\/3951"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/msimulizicommunitynews.ca\/sw\/wp-json\/wp\/v2\/media\/351"}],"wp:attachment":[{"href":"https:\/\/msimulizicommunitynews.ca\/sw\/wp-json\/wp\/v2\/media?parent=334"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/msimulizicommunitynews.ca\/sw\/wp-json\/wp\/v2\/categories?post=334"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/msimulizicommunitynews.ca\/sw\/wp-json\/wp\/v2\/tags?post=334"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}